Waterall lends a helping hand this Christmas

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Over the Christmas period, we all like to relax, socialise and spend time with friends and family, but sometimes the preparation beforehand can be stressful. Here at Wateralls we give you a helping hand to plan your meals over the festive period.

After all the excitement of whether Santa has been, Breakfast or Brunch is the next most important event of the day… Read more

New marketing tool gets “positive feedback” from EU farmers

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Copa-Cogeca has given its backing to a new online tool which it says will help farmers across Europe become better at marketing their produce.

Commenting at Expo Milano on the online Farm Inc project, Copa vice-president, Maira Dzelzkaleja (pictured above), said her organisation had received “positive feedback” on the project, including from national governments and the European Commission (EC). Read more

Declining pork exports reported for US and Canada

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US pork exports fell during the first nine months of this year despite production running 8% ahead of 2014, according to AHDB Pork.

The US decline, although less than 1% year on year to 1.1 million tonnes, was still something of a “surprise” with the country’s exports being “hindered” by the strength of the US dollar. Read more

Waterall Celebrates British Sausage Week With A Sparkle

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The biggest sausage celebration of the year, now in it’s 18th year, gets underway from 2-8 November as the nation goes mad for British Sausage Week 2015!

Bonfire Night falls bang in the middle of British Sausage Week and with Guy Fawkes Day being a uniquely British occasion there is no better way of warming up whilst watching a fantastic firework display, than with a hot, filling British sausage. Read more

5 Ways to Enjoy Your Pork Pie

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Pork Pies have been around for centuries – in fact the first recorded recipe for a pork pie was 1390 in the kitchen of the Court of King Richard and today’s pork pie is still a direct descendent of the medieval pie tradition.

More recently the pork pie has been elevated from a furtive snack and has been reclaimed as a good food to be eaten as a treat or indeed part of a meal. Read more

UK pigmeat imports and exports both show rising trend

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August was a strong trading month for the UK pigmeat trade with both imports and exports recording increased levels, compared to last year, according to AHDB Pork.

Based on the latest figures from HMRC, pork imports were 8% higher in August 2015 than in the same month last year, at just over 30,000 tonnes. This was the highest figure for August since 2008 and was the third consecutive month to show rising imports. Read more

What’s the formula for the perfect bacon sandwich?

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The people have spoken. The nation’s favourite bacon butty recipe is – drum roll, please – white un-toasted sliced bread, smoked bacon and brown sauce. Shockingly, butter doesn’t get a look-in.

The research found that although 25 per cent of Brits prefer their bacon sandwiched between white bread slices, 21 per cent would rather have a white breadcake. Read more

Top 10 Sausage Facts

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What makes the British pork sausage legendary? Here our favourite top 10 facts about the Great British Banger… Read more

Is black pudding a ‘must-eat’ British food?

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The environment minister thinks we should eat more black pudding – and so do top chefs. Do you love it already, could you be tempted by a chocolate version or is blood sausage banned in your house? Read more

Pork campaign ‘pulls’ it off

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The recent pulled pork marketing campaign led by AHDB Pork showed incremental sales of fresh pork, including added value pork products, of £7.8 million as a direct result of the initiative’s first phase, according to figures from independent research company Kantar Worldpanel. It’s estimated that £7.18 of additional sales were generated for every £1 spend on marketing activity by the levy body. Read more

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